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Articles tagged with: Germany

IT Ties between Germany and UK get closer

on Wednesday, 06 August 2014. Posted in Germany

The United Kingdom is now the number one export market for German IT products and services. As ties between Germany and the UK get closer, bloodsugarmagic sees great opportunities for UK IT firms to enter the German market.

TiesUKandGermanyIn the first quarter of 2014 Great Britain became the most important buying country for ICT products made in Germany. As latest figures from BITKOM, the German Federal Association for Information Technology, Telecommunication and New Media, and the Federal Statistical Office show, the UK replaced France at the top position with approximately 640 million Euros IT imports from Germany.

France bought ICT products worth 609 million Euros on the German IT market. On position three follows the Czech Republic with 525 million Euros export value. The US are the only non-European country among the top ten export markets placed on rank 8.

German App market is booming - enter it now!

on Monday, 30 June 2014. Posted in Germany, Go-to-market

The market for applications for mobile devices in Germany is growing rapidly. The number of downloads is massively increasing as well as the turnout. To profit from this development visibility of your product is key.

AppsInGermanyThe market for Apps in Germany is booming. According to a press release published by BITKOM, the German Federal Association for Information Technology, Telecommunication and New Media, in 2014 approximately 717 million Euro of sales are expected to be made with Apps, applications for mobile devices like smartphones and tablet computers. This is a plus of 31 per cent in comparison to the previous year (547 million Euro). BITKOM leans on data collected by the market research institution research2guidance.

UK Rocks CeBIT 2014

on Monday, 17 March 2014. Posted in Germany, Go-to-market

UK’s Partnership with CeBIT Substantially Pays Off For The Country | UK IT firms Successfully Explored Go-To-Market Opportunities in Germany and the U.S. | UK startup Viewsy wins CODE_n Award.

UKRocksCeBIT2014CeBIT 2014 closed at Friday, so today, it is time to evaluate this year’s engagement of the United Kingdom as the show’s official partner country of 2014. With more than 60 IT companies from the UK using CeBIt to explore new opportunities, meet new customers and discuss new business partnerships, the country’s strategy appeared to pay big dividends by showcasing UK’s IT innovation at work.

Expanding from the UK to Germany?

on Friday, 07 March 2014. Posted in Germany, Go-to-market

Meet the experts at CeBIT!

CeBIT Partnerland UK ENThe United Kingdom was named partner country for BITKOM and CeBIT back in September and is home to some superb software and IT services companies. In the latest comprehensive infographic in the CeBIT blog you can take a look behind the technical scenes in the UK and its fast growing tech industry.

bloodsugarmagic is an international network of experts in positioning, marketing programs, and go-to-market strategies for IT companies. We offer all that’s needed for UK IT companies wanting to enter the German IT market. Examine our ready-to-run Bento Box Approach for seeding the German market with your message or the Story Building method for deep customer engagement.

If you are at CeBIT, you can meet managing partner Bernd Hoeck at the UK-Germany Technology Summit on Monday 3.30 to 5 pm. Or get in touch ( This email address is being protected from spambots. You need JavaScript enabled to view it.) for an appointment on Tuesday or Wednesday at CeBIT or any time later.

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